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an example of a successful visual merchandising implementation. The presentation shows the brand Arc'teryx and their System A collection which is a gorpecore collection.

We create exceptional experiences.

From the opening of new stores, the impactful integration of graphic and campaign elements, the creation of tools to analyse sales data, the optimization of product capacity, up to the implementation of a successful visual merchandising strategy.

We turn visions to reality.

Our Services

Customised Visual Merchandising Guidelines 

TRAINING

Train employees to become experts in their field.

Analyse data to drive sales and act on trends and needs.

DATA ANALYSIS

VM GUIDELINES

NEW OPENINGS
& EVENTS

Project Management and on site installations

GRAPHIC ELEMENTS

Plan and implement graphic and campaign displays

Guidelines
an example of a VM guideline.

VM GUIDELINES

  • Customized

  • Easy to understand

  • Visually engaging

  • Up to date

  • Adaptable to store needs

A successful Visual Merchandising Presentation is based on rules. Guidelines covering different VM topics are needed for a cohesive presentation. The creation of a strong recognition value between locations will strengthen the brand identity and increase customer loyalty.

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  • General VM Principles

  • Standards

  • VM Technics and tactics

  • Display & Campaigns

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  • Mannequins

  • Lights

  • Floor Planning

  • Analysing Sales

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We create your Guidelines and advise in strategical questions. 

training situation. Someone explaing the system of layering on a mannequin.

TRAINING

  • Training Videos

  • Group trainings

  • Staff development

  • Training plans

A perfectly trained  and motivated Visual Merchandising team on the ground is needed to implement and maintain the presentation on a regular basis.  A training and development plan strengthens knowledge, skills, engagement and growth of your retail employees.

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  • VM training videos

  • On site group training for more individual support and feedback

  • Step by step training plan for experts on site

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We create your training documents and videos or offer on site training courses.

Training
someone analysing sales data.

DATA ANALYSIS

  • Understandable tools

  • Regular process

  • Comparable information

  • Important KPIs

  • Trends and needs identification

  • Implementation into action plans

Analyzing sales and product data on a regular base is a key factor in the growth of your brand. You need to collect comparable information and KPIs to recognize the impact of actions and plan the next steps accordingly. A regular process and easy to use tools help to focus on understanding the business and its opportunities.

We create tools to track KPIs and develop action plans.

Data Analysis

NEW OPENINGS & EVENTS

  • New Store Openings

  • Refits

  • Events

  • Trade Fairs

  • Sales Meetings

Brick and mortar stores or in person events present a unique opportunity to connect with consumers and team members. They are a key tool to develop your brand identity and grow your business. Flawless execution and creative vision allow you to focus on what matters: a great experience and meaningful interactions.

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  • Project management

  • Briefing and set-up plan

  • Implementation

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We plan and execute your store openings and events.

Events

Level 3:

  • Floor Planning

  • Sales Drivers

  • Data Analysis

  • Graphic Elements & Displays

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graphic elements in form of product details showcasing the Veilance womens collection, which is a fashion collection.

GRAPHIC ELEMENTS

  • Powerful displays

  • Brand and product stories

  • 360° Campaign implementation

Graphic elements connect products with an emotion, an experience or a desire. This strengthens the purchase decision making process. They are essential in developing a strong product story to emphasise what makes them unique. They also strengthen your brand story by showcasing your DNA, what you stand for and why consumers can trust you. This is key to drive sales even without direct interactions with a vendor.

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  • Attract, engage, connect area

  • Emotional connectors

  • Brand wall​

We bring your story telling to the next level.

Graphic
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